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Way Maker Leadership is an executive leadership coaching practice collaborating with senior executives to create new possibilities, connected cultures, and do inspired work.

Who Works With Us?

C-Suite Leaders

Corporate Officers

Senior Executives

High Potentials

WHEN Do Leaders Contact Us?

  • Believe professional & personal development unlocks growth.
  • Require newer skills and perspectives to reach their goals.
  • Disappointed with one-size-fits-all solutions.
  • Need to break through limiting beliefs.
  • Feel stuck or ill-equipped to excel in their current role.

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WHAT Sets Us Apart?

  • Understand and relate to client’s complex roles.
  • Tailor coaching for client’s needs and ambitions.
  • A proprietary feedback tool for building allyship and development.
  • Build immediately relevant, practical skills.
  • Integrate DE&I insights to enhance the skill set.
  • Cultivate the client’s authenticity and joy.
  • Deliver progress and results.

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HOWDo Clients Benefit?

  • Leadership Development
  • Self-awareness and Self Regulation
  • Confidence
  • Enhanced Communication
  • Career Progression
  • Broader Perspectives
  • Creative Solutions and Adaptability
  • Trust-based Relationship and Influence
  • Team Engagement & Performance
  • Work-Life Integration and Well-being

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Services

Individual

Individual Coaching

We deliver personalized leadership coaching to meet the client's goals and ambitions.  We utilize the client's daily routines, interactions, and business practices to unlock new perspectives, skills, and disciplines to optimize performance. 

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Team

Team Coaching

The success of an individual client is connected to the teams they lead.  Therefore, establishing strong organizational cultures begins by forging united leadership teams rooted in trust, safety, connectivity, and a shared vision. 

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DEI&B

DEI&B

Diversity, Equity, Inclusion, & Belonging (DEI&B) is a highly sensitive, dynamic, and complicated topic impacting the broader enterprise culture.  Leaders have an opportunity to set the tone and embrace the business and personal enrichment it can have. 

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Speaking

Public Speaking

Way Maker Leadership brings the expertise to deliver impactful public speaking engagements or participate in thought-provoking panel discussions for large organizations and smaller, intimate groups.

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Trusted by Companies and Organizations Globally

Way Maker Leadership is recognized for its collaborative approach, empowering clients to envision possibilities, build skills, and take charge of their own success while staying true to their authentic selves. 

Through our personalized executive leadership coaching, clients thrive, excel, and differentiate themselves, enabling them to positively impact their teams, companies, and the world.

I greatly enjoyed working with Craig as my executive coach. He helped me better understand how my leadership and functional skill set could add even greater value. He was collaborative, an advocate, and an accountability partner.

Chief Growth Officer

Consumer Retail Industry

I cannot underscore enough the positive impact Craig’s coaching on my performance. His systematic approach to gathering feedback from peers, bosses, and stakeholders and then collaborating on a development plan that held me accountable for results was highly effective. Craig’s executive coaching has positioned me for continued success as I take on additional responsibilities.

Corporate Officer

Media & Technology Services

I greatly appreciated that Craig never approached my development as a one-size-fits-all solution. Our dialogue was custom-made for my specific circumstances. I'm operating with a different frame of mind and approach. Coaching has changed not only my mindset but also my connections with my colleagues.

Head of Marketing & Sales

B2B Manufacturing

Craig helped me to create space to openly hear perceptions and candid feedback from my team, peers, and leadership, then apply effective but simple changes to how I ‘show up.’ The experience gave me confidence in myself that I didn’t realize I was missing. I have benefited immensely – I’m a better leader and team member.

Chief Information Security Officer

Financial Services

Craig helped me develop the confidence needed to take on significant company challenges. I have my power back, and that was the goal…I am sitting today in my seat as CFO, stronger than I was six months ago. Thank you, Craig!!!

CFO

Manufacturing

As a senior leader, you don’t always feel like you have people to talk to. He’s an attentive listener without judgment and has an uncanny ability to get to the source of what’s really happening. He helps me unlock whatever is holding me back.

Senior Executive

Consumer Package Goods

About the Founder

Way Maker Leadership helps leaders authentically create new possibilities and do inspired work!

Craig believes we should strive to step into our greatest potential and be our best selves as leaders. He understands the value of overcoming the limiting beliefs we have about ourselves, or the ones others impose upon us.

At Way Maker Leadership, we believe supporting philanthropic causes is an honor and an opportunity to create positive change.

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"Your present often reflects your past; your future depends on your actions today. You hold the power to create change.”

Craig A. Coffey, PCC

Founder & President

We are a client-centered firm fostering trust, understanding, and compassion that helps unlock how to provide the best support.